“The Way to Love” Jumbo Lobby Card

Year of Ann Dvorak: Day 97

I am not exactly sure what the deal with jumbo lobby cards are. Unlike the standard 11″x14″ lobby cards, which were issued for all movies, jumbo lobby cards were created for select films and printed at 14″x17″ on a linen stock. In all my years of collecting, I have not come across too many jumbo lobby cards in general, so it’s rather amazing that I own three with Ann Dvorak. Two of them are from the 1935 20th Century feature Thanks a Million and the other is this one from Paramount’s The Way to Love. Both these titles were loan outs for Ann, and come to think of it, I can’t recall ever having seen a jumbo lobby card for a Warner Bros. film. Does anyone know if Warner put these out for any of their films? What I wouldn’t give for a Three on a Match jumbo lobby card, though I seriously doubt they were ever produced.

The Way to Love is not one of Ann’s best movies, but this card is so beautiful that it’s a favorite piece in my collection and occupies precious space on a wall at home. However, I’d probably take it down and replace it in a second if one of a coked-up Ann in Three on a Match ever showed up.

3 Comments

  1. artman2112 April 7, 2013

    oh my what a nice card! i cant stand Chevalier tho. His whole schtick gets old real fast with me. He’s positively creepy in “Gigi”

    i dont think WB ever did the jumbo LC thing but i cant say for certain. They sure did enough reg size lobbies on that weird linen paper tho.

    I got my Crooner LC the other day, very nice! gotta get it hung up soon!

  2. JVH April 7, 2013

    Though the movie isn’t one of her best, for some reason I really like the Ann/Maurice pairing.

  3. admin April 7, 2013

    I agree they work well together and it’s an unusual role for her where instead of playing the stalwart girlfriend, she gets to focus on herself.

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